In Korea, You Don’t Have to Explain TikTok to Your Grandma


“I knew that viewers wouldn’t follow my grandma’s tips because she used non-famous brand names,” Ms. Kim stated. But it was a way to tell her story.

Ashley Kim, a 30-year-old Korean-American living in Melbourne, Australia discovered Chang Myungsook (a.k.a. Milanonna — Milanonna, another YouTube creator, was also searching for self-care videos online during Australia’s March 2020 lockdown. Ms. Chang, aged 68, replied, “I thought it was a granny.” “It’s Korean granny!” Milanonna’s videos (including one called “Korean Old Lady’s Night Care Night Routine”) include skin care regimens that look similar to others on YouTube and life hacks associated with age.

Esther Oh 32, a Korean woman who lives in Virginia, observes videos of Korean grandmothers and believes that Korea is a country where women are not allowed to reach certain ages.

Jiyeon Kim is 30, a South Korean citizen who subscribes to Ms. Park’s Channel but does not see it as a source useful beauty tips. She said, “I love seeing her passion but my makeup is too bold.”

Some older Koreans have joined TikTok in recent years. @thenewgrey_ has one account which highlights Ahjusshis (a crew of fashionable men aged 50-60). Jee Sung-eun, 55, a founding member of the Ahjusshis, said he hopes the crew’s success serves as a reminder that you are never too old to try anew. “They used to say that life is a marathon. But I think it’s more like triathlon,” Mr. Jee stated.

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